Jack Adams at the 2021 Ski World Championships

Jack Adams competed for New Zealand in both Giant Slalom and Slalom at the 2021 FIS Alpine World Ski Championships in Cortina d’Ampezzo, Italy.

Congratulations to SapphireOne-sponsored athlete Jack Adams on his performance at his first World Championships. Held every two years, the FIS Alpine World Ski Championships bring together the very best alpine athletes from around the globe, making selection and participation a significant achievement in itself.

In the Giant Slalom, Jack placed 32nd in the qualifying race, narrowly missing out on the finals, and achieved a strong overall ranking of 50th in a highly competitive field.

In the Slalom, Jack delivered a determined performance on a course that challenged even the world’s elite. Around 30% of the field recorded a Did Not Finish (DNF) in Run 1. Jack climbed from 71st to 35th after the first run and entered Run 2 well positioned.

During Run 2, Jack was tracking towards a top-20 result before, just a few gates from the finish, a final bump caught him out and he joined the 70% of athletes who recorded a DNF on the demanding course.

We are extremely proud of Jack’s efforts at his first World Championships and look forward to following his progress through the remainder of the season. Our thanks also go to Snow Sports NZ for providing Jack with the opportunity to compete on the world stage alongside the best alpine skiers in the sport.

Video edited by Steve Kantarelis. Blog by Suzie Adams and Maddie Kent.