Use of CRM as a competitive differentiator for the biotechnology industry

Biotech industry

The Biotechnology industry is usually made up of a small number of customers and multiple stakeholders creating importance in managing sales and relationships. A CRM is becoming essential in managing all stages of a project.

CRM software

The SapphireOne CRM software ensures you can manage customers and company information even if done remotely via mobile access. SapphireOne CRM gives you the tools to ensure you have the customer relationship in focus. Once agreements have been signed it’s all about the customer experience, it’s about the overall end-user experience and interaction.

Electronic documents

The SapphireOne DMS, Document Management System, brings speed and efficiency to the Biotech heavy regulated industry. This software ensures a single trusted source for content enterprise-wide. The DMS helps to store, manage and track electronic documents via scanning paper-based information through a scanner.

Customer Relationship Management

How SapphireOne CRM will benefit your organisation

CRM for the Biotechnology Industry facilitates customer interactions across different departments ie clinical, safety and sales.

CRM software covers a broad set of applications designed to help businesses manage many of their processes. SapphireOne CRM is highly scalable and customisable, allowing your business to:

Gain actionable customer insights with a back-end analytical engine

View business opportunities with predictive analytics

Streamline operations

Personalise customer service based on the customer’s known history and prior interactions with your business